This was created as a concept piece demonstrating the possibilities of mobile augmented reality. The idea was that your smart phone recognises the Ford model you are looking at, then provides geolocated floating hotspots linking to vehicle specific learning content. It also enables you to change the vehicle's colour to other shades available in the range.
To create this footage, we filmed the scene with location tags (instead of a real car), so that the 3D model could be comped in with a Matchmoved 3D camera. We also took HDRI images for exact reflections/environmental lighting, and lit the 3D scene with a location/date/time specific sun system.
This was commissioned by Line Communications and filmed in New Zealand.
Thank you for your informative article, I have been doing research on this subject, and for three days I keep entering sites that are supposed to have what I am searching for, only to be discouraged with the lack of what I needed. Thank you again. Btw also visit my website
ReplyDeleteonline logo
Interesting and also useful post, thanks for the share, if you are looking to Law Coursework Writer then visit our site and get up to 7O off.
ReplyDelete